Stain It Zero — E-Commerce Store

A Shopify theme coded for a dishwasher-detergent brand, built to carry the launch campaign and focus on a single product.

Stain It Zero · Shopify · E-Commerce Theme

The project

Stain It Zero is a Turkish brand making all-in-one dishwasher detergent powder and tablets. For the store that opened with the product launch, I coded a custom theme on Shopify.

The need

During launch there was one message: new product, limited-time launch price. The site had to deliver that message in the first second, explain the product's benefits quickly and get the customer to checkout fast.

What was built

• A home page led by the campaign and the price ("big campaign", launch-only price)
• Featured products and "super power bundles" sections
• Icon-led benefit areas (strong grease removal, shine, filter-friendly, glass protection)
• Free-shipping threshold notice and order-tracking shortcuts
• Customer reviews section
• Blog: SEO-oriented content on dishwasher use
• Mobile-first, fast-loading theme

Under the hood

Custom sections on the Shopify theme architecture (Liquid); campaign areas are managed from the theme editor, so price and campaign changes need no code.

Outcome

The store is live: stainitzero.com